Biography
Joseph Auer was born in Chicago, U.S.A. during the fall of 1972. Son of an eccentric half-latino mother and well-mannered Australian father, he was exposed to many different cultural ideas as well as sounds. However, it was his mother's love for classical music, European (British) Synth Pop and a little known genre known as Italo that would serve as a musical foundation base upon which other influences would soon be added. Some of these influences were known (e.g. Electro), others obscure (e.g. Spanglish Hip-Hop Electro).
What most impressed the young Joseph Auer was a very "strange metal sounding robot music", that he used to hear when his mother drove through the Chicago streets late at night, (at this time his mother had sold the flat and lived out of her car as well as odd hotel rooms).
In 1987 his father was transfered to work in York, England. This had two effects. One was the re-exposure to House Music and Techno, the other was the chance meeting with local muscians, label runners and all-round local music heroes David Moss and Beaumont Hannet. The result was a complete 100% change in future plans. Inspired more now by the bleeps, klonks and bass coming out of Leeds and Sheffield than the harsh designer electronics from Detroit he set about looking for a way to express his perspective on the music he had heard and was hearing.
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